In an interview with The New York Times Nintendo mastermind Shigeru Miyamato has said that his development style has changed over time. Most of his ideas now come from everyday life rather than his imagination where many of the big name franchises like Super Mario Bros. originated from.

“I would say that over the last five years or so, the types of games I create has changed somewhat,” he said.“Whereas before I could kind of use my own imagination to create these worlds or create these games” said Miyamoto. “I would say that over the last five years I’ve had more of a tendency to take interests or topics in my life and try to draw the entertainment out of that.”

Miyamoto explained that it is the games that take priority, not the characters, “I feel that people like Mario and people like Link and the other characters we’ve created not for the characters themselves, but because the games they appear in are fun."

The Wii’s most innovative characters have helped to immerse people in the game on another level. “I see the Miis as the most recent character creation from Nintendo,” Mr. Miyamoto said. “What’s interesting is that regardless of the user’s age, if they’re looking at a Mii, it’s their Mii. Before, when you’re playing as another character, it’s more typical of more passive entertainment, and by creating a Mii you’re becoming more a part of the entertainment experience.”

“Graham Hopper, Executive VP and General Manager of Disney Interactive Studios praised Miyamoto saying “The level of creative success that he has achieved over a sustained period is probably unparalleled. There are very few people in the video game industry who have managed to succeed time after time at a world-class level, and Miyamoto-san is one of them.”

Submitted by ICC_06 29/05/2008 85 7

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