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News \ Activision Picks Up New Senior VP for Asia Pacific Publishing

Activision is certainly a changing company, with the epic merge between them and Vivendi in process. Now locally Activision has picked their new Senior VP of Publishing for the Asia Pacific region. Press release as follows:

Santa Monica, CA – May 23, 2008 – Activision, Inc. (Nasdaq: ATVI) today announced the appointment of Philip Earl as Senior Vice President of Activision's Asia Pacific Publishing, where he will drive the company's Asian strategy and growth initiatives.

Mr. Earl's experience in management, sales and operations gives Activision a solid foundation to continue expanding its business in the region. Based in Sydney, Australia, Mr. Earl will report to Brian Hodous, Chief Customer Officer of Activision Publishing.

"We are pleased to welcome a professional of Philip's calibre to Activision," said Brian Hodous. "He brings more than 20 years of experience in international management and sales and will be a tremendous asset as we to continue building our leading position in Asia."

Prior to joining Activision, Mr. Earl held several positions at Nestle including most recently as General Manager of the Australian and New Zealand Confectionery and Snacks Division, where he led the confectionary business to record growth levels through innovation on key brands such as KitKat, Aero and Club. In this role, Mr. Earl was instrumental in the successful acquisition and integration of Uncle Toby's which significantly boosted Nestle's snacks business. Prior to that, he served as the Sales General Manager for the company's Oceania region, where he introduced strategic category marketing across the Nestle divisions and in the process developed strong and innovative customer partnerships.

Mr. Earl will replace John Watts who will be leaving Activision to pursue other interests. Mr. Watts has served as Senior Vice President Activision Asia / Pacific for nearly 15 years, and has been instrumental in expanding the company's publishing footprint in Australia and New Zealand, establishing its publishing offices in Korea and Japan, and managing the company's South East Asian distribution partnerships.

"John Watts has been an integral part of the growth and success of Activision over the last 14 plus years," stated Robert Kotick, Chairman and CEO of Activision "Phil has big shoes to fill, but we are confident in his ability to continue to grow and build our business in the pacific rim."

Brian Hodous paid tribute to Mr. Watts' leadership. "Under John's leadership, Activision grew its presence throughout Asia and today is one of the leading publishers in the region," said Hodous. "He leaves us in a powerful position to continue driving our growth in the region and we thank him for the many contributions he made throughout his tenure at the company."

Submitted by Robtot submit to digg 23/05/2008 48 4

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